Aurecon brand evolution / Aug. 2022 - present

In late 2022, Aurecon's senior design team collaborated with an external agency to initiate a brand refresh for the business. This significant undertaking is ongoing with templates and assets evolving as the brand develops. The brief was to mature the brand into a more corporate and polished finish and move away from the loose illustrated feel (seen in some of the work in this portfolio).

The brand development was a co-creative team effort, with each senior designer managing specific aspects while collectively shaping the overall direction and key design elements in template development. My contributions were focused on typographical development, colour palettes, symbology, iconography and the development of the brand guidelines.